Sanctuary Ho Tram - villa for sale

The Savills Blog

Second home - Branded properties for Vietnamese connoisseurs

Second home, a fever in Vietnam, emerging as a quite new trend in the West. Attached to super luxury real estate and is often concentrated in famous tourist destinations such as Nha Trang, Da Nang, Phu Quoc, Quang Nam,... “Second Home” is definitely a representative investment segment of the super rich Vietnamese.

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WHAT IS A "SECOND HOME" IN VOUGE?

The 3rd, 4th house, ... that you own is "Third home" or "Fourth home"?

Tourism & relaxation are necessity for whom have worked hard overtime and settled down already. A quiet, private space, away from the polluted and cluttered city, but still fully equipped for yourself to rest with friends, family or even to enjoy old age is what fundamental the most when it comes to "Second Home".

According to Savills, Vietnam is in the top 5 in Asia for high wealth growth (US$1M+). This cohort is forecast to grow by 65% pa over the next 5 years. Interest rates are expected to be lowered in 2021. With landed property remaining the preferred investment channel, demand looks set to increase.

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With Vietnamese wealthy, personal branding is needed by dressing up high-end brandnames to show their stratum, eminence and unique also. In particular, Branded Residence, is actively being sought and invested by them in recent years through form of luxury resort real estate.

IT MUST BE A SEASIDE PROPERTY?

A "Second Home" surrounded by natural air with green forests and fresh sea breeze, bringing true relaxation from spirit to body but still comfortable and full of diversified internal amenities is what defines the style of "Second Home".

Many Vietnamese people are willing to spend millions of dollars to own a villa in Tuan Chau or Phu Quoc because of its unique location, unique design or managed by leading prestigious brands in the world such as Fusion, Hyatt, Banyan… which help create a special mark for each individual who owns them.

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NOT ONLY ATTRACTIVE TO THE SUPER-RICH IN VIETNAM?

According to Savills, Vietnam is an ideal destination for those who want to own a "Second Home" with increasingly diversified domestic and international connections, visa policy tends to be open and infrastructure to be completed quickly, especially at tourist attractions and economic centers.

A MASTERPIECE CALLED "SECOND HOME"?

Not only for personal branding, "Second Home" brings dual benefits, both relaxing and profitable in the form of subleasing in a period of time not in use, with rental yields up to 6.4%/ year - As reported by Savills in eight major markets in Europe - America, it helps to disperse investment risks and diversify investment portfolios.

IS VIETNAM'S "SECOND HOME" MARKET REALLY WORTH INVESTING IN?

Vietnam is one of 20 markets with the highest growth rate of "Second Home" resort in the world - According to the British newspaper (Telegraph) with attractive investment costs of only $635,000 to own a "Second Home ”.

According to the World Economic Forum (WEF)'s 2019 Tourism Competitiveness Index, Vietnam ranks 32nd globally (out of 120 countries) in terms of quantity and attractiveness of natural resources and culture, ranks 3rd in Southeast Asia.

Despite the current Covid-19 epidemic, Vietnam's tourism is still recovering thanks to strong demand from domestic tourists as well as the ability of the Government to control well the situation in limiting the number of infections.

What are the criterias to choose a "Second Home" in vogue among thousands of projects?

  1. Who is the developer? Reputable or not? And who is the operator?
  2. Strategic location: There are many options for a "Second Home" located in a quiet, coastal area with a fresh climate and a clean beach. However, the ability to connect to main roads, airports as well as proximity to the city center are plus points that are rarely met by any project.
  3. Ownership term is long term or not? And value has steadily increased over time?
  4. Living space is not only green, clean, and beautiful, but also comfortable and classy.

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